Entrepreneurs must work for the good of society. In 1977, guided by the idea of helping those most in need, my father, Asan Chung Ju-yung, established the Asan Social Welfare Foundation. For the last 40 years we have listened attentively to the voices of new generations and have sought to understand the challenges that they face.

Our society is in great flux. Creative and dynamic talent is in constant demand, and the virtue of sharing is coming to the fore. In keeping with the spirit of the times, the Asan Nanum Foundation was initiated in 2011 as an open social movement in which all members of society can participate in the building of prosperous communities.

Combining an entrepreneurial mindset and a strong sense of social awareness, the Asan Nanum Foundation endeavors to boost social development. Our enterprising spirit will push us to overcome the difficulties of today and contribute to the creation of a healthy society tomorrow.

The Asan Nanum Foundation seeks to create an environment in which young entrepreneurs can pursue their goals and aid social sector leaders to more effectively help members of vulnerable social groups. We look forward to your continuing participation, interest, and encouragement. The Asan Nanum Foundation will work together with you!

Honorary Chairman of the Asan Nanum Foundation